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Investing in Women: Fresh Evidence for Marketing

Recent stats have shown how companies can profit from investing in women as entrepreneurs, customers, employees and/or community partners because investing in women companies can exceed the opportunities for growth and higher profit by formalizing gender equality as a business quality.  
 Innovation does not occur in closed-door ” —Alec Ross author of Industries of …

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Funding the Future Understanding Women’s Priority In Making Responsible Investment Decisions

Funding the Future Understanding Women’s Priority In Making Responsible Investment Decisions A series of studies exist on women’s unique approach to money and their preferences for investing sensibly. It is therefore essential to appreciate the mindset of female investors to better understand their priorities when making investment decisions as well as the fears that may …

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